In 1985 Cosimo Loia and Antonietta Palazzo planted the Sangiovese Grosso vines destined for the Brunello, which they began to vinify in 1990, first as Rosso di Montalcino, with the help of their children. Then in 1994, when the vines reached the nine years of age necessary for the grapes to ripen properly, they finally celebrated the first harvest of Brunello di Montalcino.

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